1. How important is it to your organization to capture the constituents included in your annual fund drive?
2. If it is important, where do you record this? Attribute, Mail Code, Other
3. How/What do you run to get this information?
We used to just send to all of our alumnae, however, with the cost of printing, and ever rising postal costs, non-donors, etc we would like to be able to have a good accounting of our efforts.
Thanks for sharing,